Strategic marketing, branding & web design, built for brands that refuse to be overlooked.
BUILDING THOUGHTFUL BRANDS THAT CAPTURE ATTENTION
BUILDING THOUGHTFUL BRANDS THAT CAPTURE ATTENTION
Whether you're a CPG brand looking to increase velocities at retail or a small business owner balancing countless priorities, we’ll create a custom plan tailored to your business goals to help you grow with confidence.
Branding & Design Services
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Our specialty lies in crafting brand identities and logos that go beyond aesthetics. We create designs that tell your unique story, leaving a lasting impression that lingers in the hearts and minds of your audience.
✦ NAMING
✦ BRAND IDENTITY
✦ PRIMARY LOGO
✦ SECONDARY LOGOS
✦ BRAND MARKS
✦ PATTERNS + ILLUSTRATIONS
✦ COLOR PALETTE
✦ FONT STYLING
✦ BRAND MESSAGING
✦ BRAND GUIDELINES -
Whether you need a striking Squarespace website or a functional Shopify e-commerce store, we're the architects of online experiences. Our designs don't just look good; they're user-friendly, responsive, and designed to convert visitors into customers.
✦ SQUARESPACE
✦ SHOPIFY
✦ WEBSITE COPYWRITING
✦ IMAGE & ART DIRECTION -
In a sea of products, we make sure yours stands out on the shelves. Our packaging designs are not just visually captivating but also convey the essence of your brand, making it irresistible to your target audience.
✦ PRODUCT PACKAGING AND LABELS
✦ BOX DESIGN
✦ HANG TAGS
✦ SHIPPING MATERIALS -
From brochures that speak volumes to digital banners that catch the eye, we provide a full spectrum of collateral materials. Our designs support your marketing efforts, both in the traditional print format and the dynamic online world.
✦ BROCHURES
✦ SELL SHEETS
✦ POSTCARDS
✦ SALES DECKS & PRESENTATIONS
✦ LETTERHEAD
✦ SERVICE MENUS
✦ PRINT & DIGITAL ADS
& more! -
Elevate your email marketing with expertly crafted email designs. We'll help you create engaging and visually appealing email campaigns that drive results and keep your audience engaged.
Social Media & Influencer Management
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Gain valuable insights into your current social media performance with a comprehensive social audit. We'll assess your strengths and weaknesses, providing you with actionable recommendations for improvement.
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Looking to take your social media game to the next level, but not sure how? We’ll provide strategic guidance, helping you navigate the ever-evolving world of social media and maximize your brand's impact while empowering you to better manage your brand’s social presence.
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Your brand deserves a stellar online presence, and we're here to manage it for you. We curate engaging content, interact with your audience, and develop strategies to boost your social media presence, ensuring your brand shines brightly.
✦ Social media audit
✦ Content strategy, creation & scheduling
✦ Daily engagement with your community
✦ 1:1 calls
✦ Monthly analytics & reportingSpecializing in Instagram, Facebook and Linkedin.
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Simply need additional content? User-generated content is proven to build trust and authenticity around your brand. We’ll create short form “UGC” for you to use across all your social channels as you see fit.
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From local word-of-mouth to national-scale activations, we handle every layer of influencer marketing. We source and vet talent, manage campaigns end-to-end, and provide creative direction that keeps your brand consistent across every piece of content, no matter who's creating it.
We work across all influencer tiers, from nano and micro creators to macro talent, which means we can build a strategy that fits your actual budget and goals rather than forcing you into a one-size-fits-all approach.
Whether you're a small business looking to turn loyal customers into brand advocates or a national brand running a multi-market campaign, we have the experience to make it happen.
Paid Ads (Meta & Google)
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Perfect for businesses that want hands-on control of their ad campaigns while benefiting from our expert guidance. We offer campaign strategy, setup, and 1:1 training so you can confidently manage your ads.
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Want to leave it all to the experts? Our fully managed service covers everything—from ad creation to campaign optimization and reporting. You can focus on running your business while we take care of your ads.
Search Engine Optimization
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One-Time Setup on Your Site
Gain valuable insights into your current social media performance with a comprehensive social audit. We'll assess your strengths and weaknesses, providing you with actionable recommendations for improvement.
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4-Month Program
Dive deeper with a comprehensive 4-month program that includes a full technical audit of your site, advanced keyword research, and ongoing on-page and off-page optimizations.
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Ongoing Retainer
Our most comprehensive package, SEO Pro includes ongoing audits, monthly new content creation, and routine optimizations to ensure your website remains competitive in search rankings.
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Only available for clients who have gone through SEO Foundations, SEO Advanced or have a new website with MasonBeck Creative.
Our SEO Maintenance package is for clients who want peace of mind that their website is in good standing and red flags within their web SEO are being addressed. From keyword monitoring to new content optimization and technical tweaks, we'll ensure your site stays in top form, attracting the right audience and driving consistent traffic. We will be conducting a monthly site audit & routine maintenance to make sure the website "stays on Google's good side.”
Retail Velocity Campaigns
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CPG brands, this one is for you!
Through our retail velocity campaigns, we drive in-store product velocity through a combination of geo-targeted paid media and digital rebate offers via the Aisle platform, designed to move shoppers from scroll to shelf.Campaigns run across Facebook, Instagram and TikTok, targeted within a defined radius of retail location. Creative is built to stop the scroll and drive action, leading consumers directly to a store locator for a seamless path to purchase. Layered on top, we integrate digital sampling offers and rebate programs (like "Try It On Us" cashback via receipt upload platforms) to incentivize first-time trial and build lasting retention.
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A creator-driven campaign built to generate local buzz and move product off shelves in key markets. We source and manage micro creators positioned near priority retail locations, with an eye toward talent already active in the "store finds" space for maximum authenticity and reach. Each creator produces short form video content focused on driving trial at retail.
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Turn top-performing creator content into high-converting paid media by running ads directly through creator handles on Meta and TikTok.
Whitelisted ads consistently outperform brand-run creative — lower CPMs, higher engagement, and stronger consumer trust built into every impression. We handle everything from permissions and ad setup to audience targeting, copy variations, and real-time optimization, all coordinated with usage rights and brand compliance built in.
OUR PROCESS
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Before we build anything, we listen. We dig into your business, your goals, and the gaps between where you are and where you want to be.
Brand and audience discovery
Competitive landscape review
Goal setting and KPI alignment
Audit of existing marketing efforts, assets, and channels
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Strategy comes before execution, always. Once we have a clear picture, we develop a focused plan and get to work building the systems, content, and campaigns that move the needle.
Custom strategy tailored to your goals and budget
Brand development, creative direction, and messaging
Campaign buildout across relevant channels and platforms
Content creation, design, and asset production
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Launch is just the beginning. We stay in it with you tracking performance, making real-time adjustments, and scaling what works so your results compound over time.
Performance tracking and reporting
Ongoing optimization across campaigns and content
Regular check-ins and strategy reviews
Scaling winning campaigns and doubling down on what drives results
MASONBECK CREATIVE MIGHT BE THE RIGHT PARTER FOR YOU IF…
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You want to create a scroll-stopping brand.
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You want to level up your current presence.
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You want to make
a lasting impression.
FAQs
WHAT DO YOUR SERVICES COST?
We quote every project on a 1-by-1 basis in order to accurately scope your requirements and the details of the project or social management needed. For design services, we require a 20% down payment to begin your project, and the remainder of the payments are spread out throughout your design project.
We also offer both one-time packages and monthly retainers for ongoing social media management services.
HOW DO WE COMMUNICATE DURING THE PROCESS?
We’re all about keeping the conversation lively and efficient. Our kickoff call, major milestone check-ins, and final project walkthroughs are done via virtual meetings, but the majority of our communication will be through emails, digital forms, and recorded screen-shares. We’re also available for a phone call as needed.
For social media management services, we’ll communicate regularly with virtual meetings to discuss monthly reporting and upcoming content calendars.
HOW LONG WILL MY PROJECT TAKE?
Our design projects range in timeline. In general, you can expect a full branding package to take 3-6 weeks to deliver. A website design can range anywhere from 4-12 weeks, depending on the depth of the business and any e-commerce functionality required. We’ll work with you on a case-by-case basis to accurately scope your project and work within a timeline that works for your needs.
For user-generated content for social media, photo and video can be turned around within 1-2 weeks, but again, we’re flexible to the needs of your business.
